Von Dutch is a fashion brand that was created in the early 2000’s led by famed French designer, Christian Audigier.
The iconic Hollywood brand has been a staple on the pop culture and music scene for over 15 years. Since the launch, Von Dutch exploded into the fashion world and became one of the most desired and recognizable brands of its time. Von Dutch continues to be one of the most influential brands that has stood the test of time. Currently, executive director of design Earl Pickens continues to drive the future of Von Dutch to a place where street culture meets luxury fashion.
1999 – Von Dutch is a fashion brand that was created in the early 2000’s led by famed French designer, Christian Audigier. The iconic Hollywood brand has been a staple on the pop culture and music scene for over 15 years.
2009 - Royer Group acquires the brand. Founded in 1945 and based in France, Royer Group is a family-owned company with expertise in the textile and shoes industry from design to distribution. The Brand continued its expansion in Asian and European markets through a licensee model of its entrance tier range Von Dutch Essentials, loyal to the brands roots-style codes.
2018 – Earl Pickens is named Global designer of Von Dutch. Graduated from the Art Institute of Chicago, Earl Pickens has held positions at Castelbajac, Charles Jourdan, Valentino Group and more. During his career he received the Lazarus Designer of Tomorrow Award and the coveted Perry Ellis Award. EarlPickens has dressed the most high-profile celebrities and politician; Barack Obama, Lady Gaga, Cindy Crawford, to name a few.
2018 – 2021 – Made famous by top-celebrities in the early 2000s, Von Dutch is back and more popular than ever. The brand that made a splash on celebrities like Britney Spears, Ashton Kutcher, and Paris Hilton in the 2000s, are now being worn by new icons like Jordyn Woods, Tyga, Megan thee Stallion, Saweetie, and more, transforming the come back on a fashion phenomenon again.
2023 – Earl creates Von Dutch next chapter with a line of premium -quality apparel and accessories, Von Dutch Paris. This collection gives high-fashion a new meaning and is the first introduction of the iconic brand into the luxury designer space. Building off the popular trucker hat and t - shirt of the US well known Von Dutch Essentials range, Von Dutch Paris maintains the brands' DNA, with signatures shapes, and details. The collection is produced in some of the finest factories in Italy and Earl’sdesigns each piece with purpose, which shows up in some of the softest quality leathers and high -quality fabrics. This collection is designed to bring Von Dutch into the luxury space and re -introduce the brand in a way it has never been seen before.